

AFFILIATES AND AGENTS SYSTEM
Expand Your Reach and Maximize Revenue
In the iGaming industry, players aren’t the only source of growth — your Affiliates and Agents are essential partners in driving traffic, expanding markets, and boosting long-term profitability.
With B2B Gaming’s Affiliates and Agents System, operators can efficiently manage, track, and reward performance through a powerful management platform tailored to their site type.
Understanding the Difference
At B2B Gaming, we recognize that Affiliates and Agents play different but equally important roles in your casino’s growth strategy.
Affiliates Management System
Affiliates promote Cash Sites — online casinos where players register and deposit directly.
They earn commissions based on the activity or net gaming revenue of the players they refer.
Our Affiliates Management System provides operators with:
- Real-time tracking of referrals, deposits, and conversions
- Customizable commission and tier structures
- Transparent performance reports and data exports
- Campaign tracking and traffic source analytics
This system enables operators to build and manage affiliate networks efficiently, ensuring transparency and rewarding performance-based growth.
Agent Management System
Agents manage Agent (Credit) Sites — platforms where they handle their own player networks and manage credit balances directly.
This model is especially popular across Asian markets, where localized networks and trusted relationships drive stronger engagement.
Our Agent Management System supports:
- Multi-tier agent hierarchy: Operator → Master → Agent → Player
- Real-time profit/loss, turnover, and commission tracking
- Configurable revenue-sharing and credit limits per level
- Full visibility through an intuitive agent tree interface
This ensures smooth operations even across large agent networks while maintaining full control and transparency for operators.
Powerful Management Tools
Each white label site is configured as either a Cash Site or an Agent Site, depending on your business model.
Both systems are fully integrated within the B2B Gaming White Label Platform, giving operators complete control and scalability from day one.
Key features include:
- Centralized dashboards for data and performance tracking
- Flexible commission and revenue-sharing policies
- Complete transparency on all transaction levels
- Customizable structures to fit your regional market model
This approach ensures that every operator can choose the structure that best supports their business — Affiliate-driven for Cash Sites or Agent-driven for Credit Sites — without overlap or conflict.

Built for Sustainable Growth
The Affiliates and Agents System is included by default in all B2B Gaming White Label Online Casino Solutions.
It enables operators to build their own marketing networks, whether digital (affiliates) or localized (agents), and manage them easily within their platform.
Whether you’re building a global affiliate brand or a regional agent network, B2B Gaming provides the infrastructure, automation, and transparency needed to operate efficiently and profitably.
Expand smarter. Earn more. Manage better.
















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